The Reviews Are In…

Photo by Nik on Unsplash

And they are all one-star bad. Apparently, this was the point of last week’s Amazon brushing incident, to dirt on the competitors. Why would anyone want to but this crap? I mean the fake reviews, not the actual products. To remind the casual reader, last week, I was subjected to a “brushing” attack on Amazon. Someone bought half-a-dozen items in my name. They were all useless things, at least to me, so I promptly returned them all. An Amazon gift card was used to spend the almost $200 and all of that money is now credited to my account. Since then, I have received notices that I have one-star reviewed everything. I filed a complaint for the lot of them and have received an automated response saying that they will look into it. Further investigation revealed that these spammers had been mucking about in my account for weeks. I have no idea if this will continue. I supposed that I should put out one of those send to all emails, telling everyone to disregard any of my reviews, but that seems pointless. I’m no influencer and I have no brand to protect. The business model for this e-commerce attack is still a mystery to me, but at least I got paid.

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